Senior Account Executive, Consumer Lifestyle Marketing
Greater New York City Area, US – Public Relations and Communications
Posted May 26, 2015 at 09:30AM from LinkedIn http://ift.tt/1FBa4UA
Purpose of Role
MWW has an opportunity for a Senior Account Executive on the Consumer Lifestyle Marketing team.
The Senior Account Executive serves as a primary day-to-day client contact. The position provides support to account team(s) and helps manage the flow of work and information. The Senior Account Executive must maintain a thorough understanding of client business(es) and how to translate that knowledge into strong public relations counsel to different levels of client contacts.
The Senior Account Executive helps lead the execution of media relations initiatives and in managing the development of press materials and client assets. The position also helps guide the management of entry-level talent.
Responsibilities
- Serve as a key day-to-day client contact
- Manage multiple projects from concept to completion on time and within budget
- Proactively generate new ideas and opportunities to ensure client program success
- Help develop and write strategic memos and client presentations
- Provide client counsel on tactical matters, linked to strategic plans
- Maintain relationships with media and secure pro-active publicity for clients
- Manage development of press materials
- Understand industry issues that directly and indirectly affect the client
- Instruct entry-level staff in the areas of media relations and writing/document creation
Success Factors
- Success in achieving client media relations and project management goals
- Ability to travel as needed for client meetings and events
No salary provided
Posted May 26, 2015 at 09:30AM from LinkedIn http://ift.tt/1FBa4UA
